Shoppers looking to buy goods for their homes want to build from the ground up. However, they aren’t going to put up with a complex and frustrating process, when really it should be simple and exciting to search and find the items they really want.
To get home merchandise moving from the online store through the shopper’s front door, extensive human-crafted, artificial intelligence (AI)-powered product attributes – also known as the language of the customer – is something to make room for as a retailer.
If your home product attributes are missing the mark, we know our guide Turning a House into a Home: How to Deliver on Home Product Conversion and Sell-Through can help. Discover why effective product attribution can help to capture all the ins and outs of the top home decor styles, the importance of customer-centric language, and more.
Want a little more info about the guide first? Preview the guide here!