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Playbooks, product updates, and points of view on growing retail revenue with AI.

Lily AI & Bloomberg On AI and Bringing Humanity to ShoppingCompany

Lily AI & Bloomberg On AI and Bringing Humanity to Shopping

Co-Founder and CEO Purva Gupta was featured on Bloomberg’s The Close. Three key takeaways on how Lily AI helps retailers think like their customers and drives 9-figure revenue lifts.

Lily AI · · 4 min read
The Estée Lauder Companies Name Lily AI The Winner of Its Open Innovation ChallengeCompany

The Estée Lauder Companies Name Lily AI The Winner of Its Open Innovation Challenge

Lily AI is the winner of The Estée Lauder Companies 2023 Open Innovation Challenge for Optimizing Product Discovery Experience.

Lily AI · · 1 min read
AI for the Holidays Webinar: 6 Key TakeawaysTakes

AI for the Holidays Webinar: 6 Key Takeaways

Many retailers believe the window to test new technology closes by mid-October. Purva Gupta says it’s never too late, especially with AI. Six takeaways from our holiday webinar.

Lily AI · · 7 min read
Putting ChatGPT to the Synonym TestTakes

Putting ChatGPT to the Synonym Test

Large language models have earned admiration for their ability to generate human-like text, but they are not standalone solutions. We put ChatGPT to the test on product synonyms.

Lily AI · · 4 min read
The Retailer’s Dilemma: Build Vs. Buy AITakes

The Retailer’s Dilemma: Build Vs. Buy AI

Retail CIOs and CTOs can build AI in-house, buy off-the-shelf software, or partner with vertical AI specialists. Here is the case for augmenting your existing technology investments.

Lily AI · · 4 min read
Infographic: Customer-Speak, Engineered for ScaleInfographics

Infographic: Customer-Speak, Engineered for Scale

The New York Times published a feature on Lily AI’s impact on retail. Here we demystify “consumer-speak,” our 20,000-word product taxonomy, and the scale we’ve reached to date.

Lily AI · · 2 min read
How Vertical AI Transforms the Retail Value ChainTakes

How Vertical AI Transforms the Retail Value Chain

Vertical AI, purpose-built for retail, is revolutionizing every aspect of the retail value chain. See how the language of the consumer transforms make, market, and sell.

Lily AI · · 5 min read
Don’t Let Q3 Code Freeze Hurt Your Chances for a Strong Q4 HolidayTakes

Don’t Let Q3 Code Freeze Hurt Your Chances for a Strong Q4 Holiday

The Q4 holiday rush is coming. Purpose-built vertical AI platforms let retailers still make Q3 investments that lift customer experience and operational efficiency.

Lily AI · · 3 min read
How Vertical AI is Fueling the Next Wave of Retail Growth and InnovationTakes

How Vertical AI is Fueling the Next Wave of Retail Growth and Innovation

AI is driving a revolutionary transformation in retail marketing, merchandising, and operations — and purpose-built vertical AI is playing a pivotal role in reshaping the industry’s future.

Lily AI · · 3 min read
How AI Is Revolutionizing RetailTakes

How AI Is Revolutionizing Retail

Retail has an unquenchable thirst for innovation, and AI leads the pack. Why the next wave will come from vertical AI purpose-built for retail rather than horizontal AI.

Lily AI · · 3 min read
Macro Trend: ComfortTakes

Macro Trend: Comfort

Since 2000, few retail macro trends have been as pivotal as athleisure. Its seeds have blossomed into a whole new fashionably acceptable aesthetic: embracing comfort.

Lily AI · · 3 min read
Trend Attribution 101: Capitalizing on Cycles SoonerGuides

Trend Attribution 101: Capitalizing on Cycles Sooner

It’s not enough to identify a trend. A look at the fads, mainstream, and classic trend cycles, and how AI-powered trend attribution makes current trends actionable today.

Lily AI · · 3 min read
Quiet Luxury Capsule CollectionTakes

Quiet Luxury Part Deux

Quiet luxury, or “stealth wealth,” means understated design, subtle branding, and a focus on quality. A look at aspirational versus achievable quiet luxury.

Lily AI · · 3 min read
SuccessionTakes

The Rise of Quiet Luxury

The fashion industry has witnessed a trend toward quiet luxury: the discreet yet luxurious clothing of high-end brands, which exudes understated sophistication and refinement.

Lily AI · · 3 min read
A woman in a Dark Academia sweater and skirtTakes

Lily AI’s Fashion Product Taxonomy: What is Dark Academia?

Dark Academia, the popular TikTok aesthetic, is one of the darkest trends in fashion: classic, minimalist, and edgy. What defines the look, and the product attributes that capture it.

Lily AI · · 4 min read
A woman in a fashionable outfit holding a handbag and sunglasses.Product

Capturing Synonyms with Product Data Enrichment

Shoppers search uniquely. Capturing synonyms through product data enrichment helps retailers ensure every customer finds what they want, no matter how they describe it.

Lily AI · · 3 min read
Woman on a swing in a pink ballgown.Takes

Lily AI’s Fashion Product Taxonomy: What is Barbiecore?

With pops of bright pink and bold fuchsia, Barbiecore is one of the hottest trends in fashion. Inspired by the upcoming live-action Barbie movie, it's time to think (hot) pink.

Lily AI · · 3 min read
5 ways AI supercharges site searchProduct

5 Ways AI Supercharges Site Search

Search bar shoppers are 2-3x more likely to make a purchase than shoppers who don't use it. Here are five ways AI supercharges your e-commerce site search engine.

Lily AI · · 6 min read
A man shopping on his laptop using Lily AI creating zero-party data.Takes

Looking for More Zero-Party Data? You Probably Already Have It

Zero-party data, what a customer intentionally and proactively shares with a brand, has emerged as strategically important. Your site search queries are already a rich source of it.

Lily AI · · 3 min read
Woman in a tan, neutral, waffle textured, soft touch sweater.Takes

Trend Identification and the Top Fall & Winter 2022 Trends

Trend identification is a key part of every fashion, beauty, and home retailer’s journey. A look at how the trend cycle works, plus the top fall and winter 2022 trends.

Lily AI · · 4 min read
Teal themed room filled with gold metal trendy home decor.Product

A Q&A on Home Product Attribution with Lily AI’s Amy Chong

Lily AI Senior Styling Manager Amy Chong on how home products are attributed, how that differs from fashion, and the home decor trends circulating right now.

Lily AI · · 4 min read
Woman wearing a holiday sweater and online holiday shopping on her tablet.Product

Boost Your Holiday AOS and RPV with Customer-Centered Product Attributes

The holiday shopping rush is upon us, and there is still time to boost AOS, RPV, and your e-commerce strategy by adding customer-centered product attributes to your wish list.

Lily AI · · 3 min read
Photo of the Lily AI's Search Analytics Dashboard in use to show search trends.Product

The Power of Actionable Search Insights at Your Fingertips

Out-of-the-box site search analytics are slow-moving and generic. Lily AI’s Search Analytics Dashboard helps retailers act on search trends through the lens of the consumer.

Lily AI · · 3 min read
Soft light colored bedroom decor with wooden furniture showcasing top home decor trends.Takes

The Top Home Decor Styles

Shopping for a home is a personal act, and one shoppers take very seriously. There are plenty of home decor styles to choose from, so let's look at some of the top ones.

Lily AI · · 4 min read