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Met Gala: Celebrating Black Dandyism, Identity, and the Power of Feeling Seen
In fashion, nothing is as iconic and culturally significant as the Met Gala. On the 2025 gala’s midnight blue runway, some of the world’s most influential people in fashion, music, film, and culture gathered to celebrate this year’s theme: Superfine: Tailoring Black Style. Our team of domain experts was watching closely — see our fan favorites!

Beauty Unmasked: What New Consumer Shopping Research Means for Beauty Brands and Retailers
From lippies to skincare layering and scalp training, beauty brands and retailers must not only speak the language of today’s consumers but also, in the age of AI, keep tabs on how product discovery is evolving.

How A.L.C. Boosted Full Catalog Product Discovery on Google with Lily AI
A.L.C. drove 129% more sales and boosted non-brand search by 88%, reaching more new customers and boosting product visibility in search and on Google.

Lily AI Returns to SXSW 2025, Speaking about the AI Revolution at Inc. Founders House
Lily AI returns to SXSW as speaker in Inc. Founders House and as a former SXSW Accelerator Pitch Event winner.

The Search for Smarter Shopping Continues: New Consumer Shopping Research Unveils Product Content Gaps
Hot on the heels of the 2024 holiday shopping season, we wanted to gauge how consumers felt about their online shopping experiences. The results included a few surprises.