In this discussion recorded at CommerceNext 2023, J.Crew’s Chief Technology Officer, Danielle Schmelkin, spoke with Lily AI Co-Founder and CEO, Purva Gupta, about the practical applications of AI that the J.Crew team uses to transform e-commerce, merchandising, and marketing.
Learn how Bloomingdale’s leverages enriched product data from Lily AI to drive an enhanced search experience.
thredUP and Lily AI: the Highlights
A global luxury retailer wanted to improve its online search conversion and turned to Lily AI and its rich product data enrichment for help.
By utilizing Lily AI product data for demand prediction and forecasting, a large multi-brand apparel and accessories retailer boosted topline revenue by $7-$48 million.
The challenge of matching shoppers to the products they actually want via recommendations is a constant across the retail e-commerce landscape.