Marketing

Increase Visibility,
Traffic, and Sales

Optimize

  • Impressions +2-18%
  • Traffic +2-29%
  • PDP Views +5-36%
Book a demo

Google Ads

Drive superior Google Ads performance by optimizing your product data from the start and continuously refining it with performance-driven insights for maximum paid ads visibility across Google surfaces. Harness the full power of Google Merchant Center by leveraging every feature and field for dynamic feed enrichment.

AEO and GEO

Transform your product content for the new era of discovery by optimizing your catalog for AEO and GEO. Enriched with consumer language, structured metadata, and AI-ready schema, your products are found and recommended across Google and generative AI platforms like ChatGPT and Perplexity.

Traditional SEO

Don’t let unstructured or irrelevant data limit your organic reach. Lily AI enriches your website and Google Merchant Center with consumer-centric attributes, titles, and descriptions and optimizes metadata and schema so your products rank higher, attract more organic traffic, and drive more sales.

Change the Way Consumers Experience Search with Data and Analytics

Take personalized marketing to new heights by weaving consumer insights into your product titles and descriptions

Lily AI’s no-code integration with GMC delivers a fast track to product data optimization and activation.

drive a
0%
increase in sales
Influence Your Ad Rank

Lily AI improves your product content with high-quality, contextually relevant, and structured content, contributing to enhanced ad visibility and overall campaign performance.

Improve Your Quality Score

Lily AI delivers consumer-centered product copy and rich, structured information to improve ad relevance, expected CTRs and landing page shopping experiences, all of which drive up quality scores.

Advance Your Analytics

Lily AI is always on, analyzing search behavior, interpreting context and intent, and updating your product content, metadata and schema markup with the latest consumer-driven intelligence.

Customer-first Retail Media Networks

Maximize retail media advertising growth

Improve retail media performance with deeper insights into your shoppers’ needs and behaviors.

Audience

Connect with your high-intent audience using their shopping language.

First party data

Improve your ad targeting using deterministic customer shopping signals.

56%

of consumers worldwide
search for product info through a search engine

Ad inventory optimization

Improve your ad inventory effectiveness with customer-centric product titles and descriptions.

Integrations

Resource Center

NRF 2026 Takeaways: Retail Is Being Rewired Around AI Discovery

NRF 2026 felt genuinely exciting. In every keynote and side conversation, it was clear that we have moved beyond the point where AI is a nebulous concept lacking practical utility. Now, the excitement is real as we see the real impacts of AI  actively influencing how retail teams think about (...)

From Experimentation to Expectation: How AI Shopping Normalized Faster Than Retail Prepared

AI shopping hit a tipping point in 2025, adoption surged, search fatigue grew, and discovery fragmented across AI platforms. Here’s what shoppers want and how retailers can stay visible.

The Role of Product Content in AI Search and Discovery

Product discovery is experiencing its biggest shift since digital commerce began. This report gives retailers a clear framework for structuring product content so generative engines can reliably understand, match, and surface their products across modern search and shopping environments.

The Readiness Gap: Why 70% of Shoppers Are Ahead of Retailers in AI Commerce

Discover why shoppers are adopting AI-powered shopping faster than retailers can adapt. This new report reveals how consumers are using AI to search, compare, and buy, and what brands must do now to stay visible in the age of agentic commerce.

6 Things Every Retailer Needs to Know About Agentic Shopping Right Now

Consumers are no longer typing short keywords into a search bar. They’re expressing intent in full, nuanced sentences: “I need something polished but comfortable for an outdoor event next week,” or “Find me a gift that feels personal but ships fast.”

5 Ways Smarter Product Content Can Boost Your Google Ads ROI This Holiday Season

Holiday 2025 is shaping up to be one of the most competitive seasons on Google. With AI now interpreting everything from product attributes to schema structure, performance depends less on keyword strategy and more on how well Google can understand what you sell.

The Agentic Wake-Up Call for Retail: Why CMOs and CDOs Must Prioritize Product Data Now

Last week, technology luminary Andrej Karpathy offered a crucial perspective on the AI journey, calling this the “decade of agents,” with truly autonomous, reasoning AI agents still years away.

The Agentic Commerce Era Has Officially Begun

Walmart’s new partnership with OpenAI brings shopping directly into ChatGPT—ushering in an era of agentic commerce where AI agents handle discovery and checkout. For brands, product content optimization just became existential.

Every Discovery Is AI Discovery

AI is redefining retail discovery. Learn how brands can bridge the language gap between how people search and how products are described.

In the Instant Checkout Era, Product Content Is Everything

Putting aside the polarizing (and highly skeptical) debates on Reddit, everyone’s buzzing about OpenAI’s Instant Checkout. But let’s be clear: the real winners in this new era won’t be the ones with the flashiest tech stack. They’ll be the brands that finally fix their product content.