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Global prestige beauty companyROAS +28%

How a global prestige beauty company turned product content into cross-channel performance and AI-recommendation visibility

Controlled tests across a portfolio of makeup and skincare brands showed that enriching product content lifted revenue and efficiency on Google and Meta — and improved how often the brands surfaced in AI product recommendations.

-42%

Cost per purchase (Meta lift study)

+28%

ROAS (Meta lift study)

Double-digit

Google Shopping revenue lift

Stronger

AI-recommendation visibility

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