As discovery expands beyond traditional search engines (SEO) to include generative platforms (GEO), retailers must ensure new products can be found to be sold, everywhere. See where SEO and GEO tactics diverge and converge today.
In Lily AI’s recent eMarketer webinar, our discussion about how Merrell is thriving in the AI era of search and discovery inspired many great questions in the live audience chat. Here we recap and expand on that webinar Q&A!
Lily AI Takes On Cannes Lions, or Should We Say, Cannes Lioness?
Breaking down what retailers need to know about Google AI Mode’s query fan-out technique and thematic search, and the challenges and opportunities it poses for digital, marketing, and SEO teams.
Lily AI is excited to return to the CommerceNext stage for the third year in a row! This time, we’ll be joined by Josh Platt, SVP Product at Rue Gilt Groupe, to discuss their story of innovating with AI across advertising and e-commerce.
No matter the style, home decor is personal. Take a tour of some of the top home decor styles with Lily AI and get merchandise moving from the store through the front door.
Different shoppers search uniquely, making it essential for retail e-commerce brands to build the right product taxonomy to capture both common and long-tail searches.
Getting the right items out at the right time can be a tricky art to master. Luckily, Lily AI’s taxonomy fits right on time with your brand initiative schedule.
Resale in retail is not a new concept, but it has recently expanded from physical locations to online stores too. To put your best thrifting foot forward, check out our top tips.
Glow-up your product discovery strategy and convert Gen Z social media fads into sales with the help of Lily AI’s domain expertise and robust product attribution taxonomy.
Fashion merchandising is continually evolving and there are clear ways to ensure the process is more seamless and effective – starting with better item set-up with the help of customer-centric AI.