As discovery expands beyond traditional search engines (SEO) to include generative platforms (GEO), retailers must ensure new products can be found to be sold, everywhere. See where SEO and GEO tactics diverge and converge today.
In Lily AI’s recent eMarketer webinar, our discussion about how Merrell is thriving in the AI era of search and discovery inspired many great questions in the live audience chat. Here we recap and expand on that webinar Q&A!
Lily AI Takes On Cannes Lions, or Should We Say, Cannes Lioness?
Breaking down what retailers need to know about Google AI Mode’s query fan-out technique and thematic search, and the challenges and opportunities it poses for digital, marketing, and SEO teams.
Lily AI is excited to return to the CommerceNext stage for the third year in a row! This time, we’ll be joined by Josh Platt, SVP Product at Rue Gilt Groupe, to discuss their story of innovating with AI across advertising and e-commerce.
One of the largest challenges for customers in the shopping experience is actually finding the products they’re looking for in their own unique terms. As a brand, make sure that customer’s shopping intent isn’t forgotten by capturing any and all synonyms with product data enrichment.
Think pink with the Barbiecore trend and stay up-to-date on all the latest product attributes with Lily AI’s relevant and fresh fashion product taxonomy.
Connect high-intent shoppers with the most relevant site search results using AI-powered product attribution.
Data is one of the biggest drivers of successful marketing today in e-commerce. If you’re looking to add more zero-party data, there’s a good chance you already have it – and can strengthen your access to it with the help of Lily AI.
Unlock a better shopping experience for consumers by helping them to find the home decor they’re actually looking for. Get an inside look at four key home decor styles not to miss and home product attribution with Lily AI.
With the right attributes, shoppers can easily find the home products they’re looking for. Get an inside look at four more top home decor styles and home product attribution with Lily AI.