As discovery expands beyond traditional search engines (SEO) to include generative platforms (GEO), retailers must ensure new products can be found to be sold, everywhere. See where SEO and GEO tactics diverge and converge today.
In Lily AI’s recent eMarketer webinar, our discussion about how Merrell is thriving in the AI era of search and discovery inspired many great questions in the live audience chat. Here we recap and expand on that webinar Q&A!
Lily AI Takes On Cannes Lions, or Should We Say, Cannes Lioness?
Breaking down what retailers need to know about Google AI Mode’s query fan-out technique and thematic search, and the challenges and opportunities it poses for digital, marketing, and SEO teams.
Lily AI is excited to return to the CommerceNext stage for the third year in a row! This time, we’ll be joined by Josh Platt, SVP Product at Rue Gilt Groupe, to discuss their story of innovating with AI across advertising and e-commerce.
This Autumn/Winter, Gen Z fashion ushers in two captivating maximalist trends, embodied by Lagom Fields and Coquette Vamp.
This year’s Innovation Challenge evaluated solutions from across all industries that have the potential to scale digital experiences and processes across its prestigious family of brands.
This Autumn/Winter, Millennial fashion unveils two compelling minimalist trends, epitomized by Sturdy Comfort and Gilded Comfort.
Looking for last-minute ideas to boost holiday sales? No problem, this blog recaps the 6 key takeaways from our recent webinar on quick wins for the holidays.
Discover how Lily AI blends retail industry expertise with AI-powered computer vision to perfect synonyms for product attribution designed to increase sales.
When deciding how best to move forward with AI investments, retailers often face the age-old “build versus buy” dilemma. In this blog, we analyze both as well as explore a third option: Augmentation.