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How Merrell is Connecting with Gen Z and Millennials, From SEM to GEO: Webinar Q&A Recap

In Lily AI’s recent eMarketer webinar, our discussion about how Merrell is thriving in the AI era of search and discovery inspired many great questions in the live audience chat. Here we recap and expand on that webinar Q&A!

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Purva Gupta speaking at Cannes Lions 2025 at Salon Culture Conversations

Lily AI Co-Founder Purva Gupta Joins Cannes Lions Panel of Female Founders in AI

Lily AI Takes On Cannes Lions, or Should We Say, Cannes Lioness?

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What Do Retailers Need to Know About Google AI Mode’s Query Fan-Out Technique and Thematic Search?

Breaking down what retailers need to know about Google AI Mode’s query fan-out technique and thematic search, and the challenges and opportunities it poses for digital, marketing, and SEO teams.

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CommerceNext 2025 RGG Speaker Promo Image Josh Platt Rue Gilt Groupe Lily AI

From Experimentation to Full Vibes at Rue Gilt Groupe: Case Study Session at CommerceNext 2025

Lily AI is excited to return to the CommerceNext stage for the third year in a row! This time, we’ll be joined by Josh Platt, SVP Product at Rue Gilt Groupe, to discuss their story of innovating with AI across advertising and e-commerce.

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Google IO 2025 AI Mode Screenshot

What Do Marketers Need to Know About Google’s “AI Mode”?

At Google I/O 2025, the tech giant unveiled the next iteration of their search technology with “AI Mode.” But is it revolution or evolution? We break down what retail search marketers need to know.

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