Product Attributes

Your products, their lingo

Shoppers often think about products in a different language than brands, leading to failed searches, frustrating experiences, and missed opportunities. Lily bridges this gap by infusing customer language into every part of your business.

  • 25k+ customer-oriented attribute taxonomy
  • 30M+ items tagged per year
  • 3B+ training data points
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up to
$0M
annual incremental sales lift
AI-powered product attributes

Lily analyzes your product images and descriptions, plus clickstream data, then enriches your product descriptions with attributes shoppers want… even if they don’t know it yet.

Trends

Lily constantly updates its AI models with the latest trends, micro-occasions, and styles, to make sure your products reflect the zeitgeist as it happens.

Synonyms

Shoppers use different words to search for the same item. Lily’s synonyms library incorporates these terminology differences into your product metadata to cover all possibilities.

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Data

AI Built For Retail

AI isn’t one-size-fits-all. Lily’s AI is built on retail data to solve retail-specific problems.

Data sources

Lily combines retailer data, public data, and proprietary data, to make retail-customized solutions with proven results.

Domain expertise

Lily’s retail experts and stylists are constantly adding the latest micro and macro trends to our models to ensure your product language is up to date.

Continuous machine learning

Performance data is constantly routed back to our AI models to steadily improve your results.

Workflows

We get your AI workflows up and running

Lily’s workflows are a powerful operations layer designed to seamlessly integrate with your existing tech, ensuring ROI by getting you up and running quickly.

Ingestion

Lily’s ingestion process automatically normalizes data from multiple sources, reducing issues from manually preparing data.

Integrations

Lily integrates quickly and smoothly into your existing retail tech stack to get you started ASAP.

Business Logic

Workflows align to your tech stack to deliver the right data to the right downstream systems, incorporating logic rules like whether to overwrite existing fields or not.

Business Logic

We get your AI workflows up and running

Workflows align to your tech stack to deliver the right data to the right downstream systems, incorporating logic rules like whether to overwrite existing fields or not.

Ingestion

Lily’s ingestion process automatically normalizes data from multiple sources, reducing issues from manually preparing data.

Integrations

Lily integrates quickly and smoothly into your existing retail tech stack to get you started ASAP.

Business Logic

Workflows align to your tech stack to deliver the right data to the right downstream systems, incorporating logic rules like whether to overwrite existing fields or not.

Integrations

Resource Center

Advertising’s Blind Spot: The Role of Product in Audience Targeting and Personalization

For all of the advertising industry’s focus on personalization and the consumer, there is still one glaring blind spot in their equation: what about product?

AI Training Data: Why It’s GIGO When Building Next Generation Frontier Firms

In the concept of a Human and AI hybrid “Frontier Firm”, AI is more than a tool — it is an active collaborator, capable of understanding context and providing nuanced recommendations. Yet achieving this new model of AI-supercharged productivity requires a critical upfront investment: quality training data.

Lily AI’s Six Must-See Sessions at POSSIBLE Miami 2025

POSSIBLE has been dubbed the Cannes of the US, and this year, the 2025 agenda lives up to the hype! See Lily AI’s top six must-see sessions.

Beauty Unmasked: What New Consumer Shopping Research Means for Beauty Brands and Retailers

From lippies to skincare layering and scalp training, beauty brands and retailers must not only speak the language of today’s consumers but also, in the age of AI, keep tabs on how product discovery is evolving.

Consumer Insights for Beauty Brands and Retailers: The Latest in Online Shopping Trends & Tech

In this new beauty eBook, we analyze the findings from our January 2025 consumer shopping survey data to distill unique and actionable insights specifically for cosmetics, haircare, and skincare brands and retailers.

What is Product Content Optimization? 3 Things to Know

Here are three things that brands, retailers, and agencies need to know about product content optimization in the age of AI, and how it unlocks greater brand visibility, more web traffic, and higher sales.

From Vibe Coding to Vibe Marketing and Content Optimizing

With AI-powered solutions like Lily’s Product Content Optimization platform, we’re flipping the script and making it easier than ever for brands and retailers to vibe with AI.

How A.L.C. Boosted Full Catalog Product Discovery on Google with Lily AI

A.L.C. drove 129% more sales and boosted non-brand search by 88%, reaching more new customers and boosting product visibility in search and on Google.

Fashion Forward: What New Consumer Shopping Research Means for Fashion Brands and Retailers

Some trends never go out of style. According to our new Fashion Forward eBook, AI is becoming one of them for consumers and retailers alike!

Consumer Insights for Fashion Brands and Retailers: The Latest in Online Shopping Trends & Tech

In this new fashion eBook, we analyze the findings from our January 2025 consumer shopping survey data to distill unique and actionable insights specifically for apparel, accessories, and footwear brands and retailers.