Get consumers what they want

Lily translates customer-speak into terms search engines can understand, so people find what they’re looking for no matter how they search for it.

Eliminate search noise

From the vaguest descriptions to the longest long tail searches, Lily’s attributes help present a cultivated set of all the right products and none of the wrong ones.

Stay current

Add hot trends and upcoming occasions to your search, expanding from what shoppers want to why they want it.

Recommendations

Better combos from your whole assortment

Better product data improves your ability to understand the why behind customer actions, and improves your recommendations as a result.

0%
of all purchases on 
Amazon are from recommendations
Increase order values

Better recommendations using a wider variety of customer contexts (like trends or styles) mean increased chances of upselling.

Painless integration

Lily optimizes data formatting for recommendation engines, working with your existing tech stack without ripping and replacing.

Faster, better recommendations

Lily lets you augment past customer behavior data with current shopping signal contexts and intents, which fuel recommendations that are more likely to be clicked.

Product Copy Generation

Compelling Product Copy

Automatically generate product copy with Lily AI that’s optimized for conversions while keeping your brand voice intact.

Reduce Costs

Automated title and description generation reduces the time and cost of refreshing your catalog.

Improve Quality

Generative AI solutions are prone to hallucinations that can range from inaccurate to downright offensive. Our retail-specific AI writes accurate, high-converting copy without jeopardizing your brand image.

Improve SEO

Lily’s product copy generation AI generates natural brand-aligned copy that optimizes for clicks and SEO.

Marketplaces

Improve experience across third party sellers

Lily can automatically correct and enrich product data from third party sellers to deliver a unified shopping experience on your platform, reducing time and costs managing third party listings.

Standardize the experience

Automatically normalize attributes across all products from all sellers, so customers get a consistently high-quality shopping experience across your platform.

Detangle your data

Lily harmonizes taxonomies across sellers, for deeper analytics and improved collaboration.

Maximize ROI

Reduce the costs of managing a marketplace, making it easier to add more sellers and add new revenue streams.

Maximize ROI

Improve experience across third party sellers

Reduce the costs of managing a marketplace, making it easier to add more sellers and add new revenue streams.

Standardize the experience

Automatically normalize attributes across all products from all sellers, so customers get a consistently high-quality shopping experience across your platform.

Detangle your data

Lily harmonizes taxonomies across sellers, for deeper analytics and improved collaboration.

Maximize ROI

Reduce the costs of managing a marketplace, making it easier to add more sellers and add new revenue streams.

Filters & Facets

Accurate product inclusion

With Lily’s consistent attributions, no product is left behind.

Category creation

Use Lily’s attributes to create new filter categories, enabling your consumer to shop the latest trends, styles, and occasions.

Show customers what they want

Ensure your filters and facets are helping people narrow down results to get to the items they want quickly.

No rip and replace

Lily seamlessly supplies your existing filters and facets engine with better categories and attributes.

72%

of shoppers said product descriptions are what help them buy

Integrations

Resource Center

Lily AI Launches Product Content Optimization for SEO, AEO & GEO

In the AI era, your product content has never been more critical for maximizing both AI and consumer discovery. Lily AI’s latest launch transforms product content for visibility in both algorithmic search and generative discovery engines across SEO, AEO, and GEO.
Lily AI’s latest launch transforms product content for visibility in both algorithmic search and generative discovery engines across SEO, AEO, and GEO.

Product Discovery Disrupted: From SEO to GEO and Beyond

AI is more than hype and headlines; it is visibly reshaping shopping in ways that consumers are fast adopting. Download the Product Discovery Disrupted playbook to learn the new strategies for SEO, GEO, SEM, on-site, in social, and beyond.
Product Discovery Disrupted: From SEO to GEO and Beyond - From Lily AI

Retailers, Is Your Product Content Ready for GEO? Here’s Why It Needs To Be

Andreessen Horowitz recently declared that Generative Engine Optimization (GEO) is rewriting the rules of search, and they’re not wrong. The SEO era has officially become the SEO and GEO era.
This chart shows the growth in the number of unique domains that received referral traffic from ChatGPT over time. Each point on the chart reflects how many distinct websites were referred traffic from ChatGPT on a given day. The upward trend demonstrates that more domains are benefiting from referrals over time, indicating a broader distribution of traffic across the web.

Lily AI Co-Founder Purva Gupta Joins Cannes Lions Panel of Female Founders in AI

Lily AI Takes On Cannes Lions, or Should We Say, Cannes Lioness?
Purva Gupta speaking at Cannes Lions 2025 at Salon Culture Conversations

What Do Retailers Need to Know About Google AI Mode’s Query Fan-Out Technique and Thematic Search?

Breaking down what retailers need to know about Google AI Mode’s query fan-out technique and thematic search, and the challenges and opportunities it poses for digital, marketing, and SEO teams.

From Experimentation to Full Vibes at Rue Gilt Groupe: Case Study Session at CommerceNext 2025

Lily AI is excited to return to the CommerceNext stage for the third year in a row! This time, we’ll be joined by Josh Platt, SVP Product at Rue Gilt Groupe, to discuss their story of innovating with AI across advertising and e-commerce.
CommerceNext 2025 RGG Speaker Promo Image Josh Platt Rue Gilt Groupe Lily AI

What Do Marketers Need to Know About Google’s “AI Mode”?

At Google I/O 2025, the tech giant unveiled the next iteration of their search technology with “AI Mode.” But is it revolution or evolution? We break down what retail search marketers need to know.
Google IO 2025 AI Mode Screenshot

What is GEO vs SEO? Retail FAQs

Defining GEO vs SEO, and why product content optimization is the gift that keeps on giving in retail.
Example of AEO with a prompt on Perplexity displaying a shopping image of shoes to choose from.

People Still Matter: Why Humanity Must Remain at the Heart of Retail’s AI Revolution

Let’s use this new generation of AI technology to free our people from tedious and repetitive tasks so they can focus on creativity, empathy, and connection.

How a Luxury Home Brand Boosted Sales from Shopify Site Search and Google Search

A luxury home furnishing brand combined the power of optimized on-site search from Shopify and Google SEO and SEM by enriching PDPs and GMC feeds with Lily AI Product Content Optimization (PCO).