2024 Retail Roadmap: Where Retailers are Meeting, and Missing, Consumer Expectations
The retailer’s mission is to meet rising—and often shifting—consumer expectations. It’s critical that brands inject the essence of consumers’ desires, habits, and trends throughout the entire retail experience.
Today’s shoppers want it all—rich omnichannel shopping experiences with personalized touches throughout—and by embracing data and AI, retailers can deliver, driving sales and fostering brand loyalty.
In this Retail Roadmap, we take a deep dive into on-and-offline retail experiences, meeting consumers where they are, and the industry’s outlook as AI booms.
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